With its new it-bag, Dior signs the return of the bowling bag
After completing the year 2021 with the launch of its new basketball, the Dior house returned in force in early 2022 with the presentation of its Dior Vibe bag.Presentation.
When Maria Grazia Chiuri, artistic director of Dior's women's collections, thinks a collection, the coherence between the pieces is essential.If the influences are often multiple, a guideline tells a story and refers to specific moments of life.On June 17, 2021, the French house presented its 2022 cruise collection live from the ancient and Olympic stadium of Athens, where the first modern Olympic games took place.In front of a hundred people, the models wandered like ancient goddesses, dressed in fluid dresses with impeccable fall, set with pleated and romantic drapes, golden fringes or romantic embroidery.A stylistic choice that plunged guests at the time of ancient Greece, and was counterbalanced by modern accessories, like the immaculate sneakers worn by each model.By his side, a bowling bag with rounded shapes and large handles attracted attention: Dior Vibe.Thought as a hybrid creation taking up the codes of the immaculate sneakers, it informed each silhouette a touch of audacity and nostalgia of the 2000s which was not to displease us.
Read also: How the dog of Christian Dior inspired an iconic bag of the house
Dior Vibe, the latest it-bag in the house
Conjugating the world of sportswear and the legacy of the Dior house, this last jewel of leather goods is an opportunity for the luxury label to deploy the extent of its know-how.First essential step in its manufacture, the signature band "Christian Dior", doubled with a layer of leather and foam, is made thanks to a high frequency printing.Cut using wooden patterns, the parts are assembled and sewn one by a.The background in a gum-adorned with the lucky star of Mr. Dior and inspired by the sneakers-is shaped, then punctuated with metallic feet with a golden finish.The lining is added inside thanks to the Pique-Tourné technique.An innovative model, already adopted by fashionistas.On Instagram, the influencer and businesswoman Chiara Ferragni has already presented her new bag to her 25.9 million subscribers.
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