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Companies, which have become permanent, are among the names that we could mention spontaneously because they belong to the heritage of French companies but also to the global heritage of companies insofar as many of them are used for our needs of daily life or can represent the dream or are part of our childhood memories.
Each year, the Reputation Institute platform measures the reputation of the 100 most prestigious global companies via its study The Global RepTrak 100, through 7 key variables: products & services, innovation, workplace, governance, citizenship, leadership and performance. Here are the top ten companies, but Dynamique has selected a few of them which undoubtedly have a unique signature.
Family-owned toy production company based in Billund, Denmark, best known for making LEGO-branded toys.
Swiss luxury watch manufacturer based in Geneva, Switzerland.
Italian luxury sports car manufacturer based in Maranello,
Private German multinational engineering and technology company that develops mobility, consumer goods, industrial technology, and energy and building technology products and services. Bosch is headquartered in Gerlingen, Germany.
American motorcycle manufacturer. The Company manufactures heavy motorcycles and offers motorcycle parts, accessories and other related services.
Japanese multinational corporation based in Ōta, Tokyo, Japan, specializing in optical, imaging and industrial products, such as lenses, cameras, medical equipment
American multinational technology company that develops, manufactures, licenses, supports and sells computer software, consumer electronics, personal computers and related services.
Diversified multinational mass media and entertainment conglomerate headquartered in Burbank, California.
German multinational that designs and manufactures footwear, clothing and accessories. adidas is headquartered in Herzogenaurach, Germany.
Is a Japanese multinational conglomerate company based in Kōnan, Minato, Tokyo. Sony is one of the world's largest manufacturers of consumer and professional electronics.
Multinational food company based in Paris, France, which is organized around four poles: essential dairy and vegetable products, waters, early nutrition and advanced medical nutrition.
Manufacturing company based in Clichy, France, best known for manufacturing disposable consumer products such as lighters, razors and pens.
French multinational tire manufacturer. It is the largest tire manufacturer in the world
Swedish multinational conglomerate that designs and sells ready-to-assemble furniture, kitchen appliances, home accessories and home services.
French luxury fashion house that focuses on women's haute couture and ready-to-wear, luxury goods and accessories.
International personal care company that focuses on hair color, skin care, sun protection, makeup, fragrance and hair care. It is the largest cosmetics company in the world.
American computer technology multinational that develops, sells, repairs and supports computers and related products and services. It is one of the largest technology companies in the world.
Known as Treets in France until 1986, the chocolate candies belonging to the Mars group found a unique sales promise with their slogan “Chocolate that melts in your mouth, not in your hand”.
The famous German brand has bet on the very characteristic of its product, which is glue. The sales promise remains very strong since with this product, the customer "sticks everything on everything". Clever and efficient!
With its slogan “The passion for finesse”, the Swiss chocolate brand has a strategy that is based both on consumer feelings and on an essential characteristic of its product.
The sports betting company, which specializes in horse racing betting, speaks directly to customers in their slogan. “We bet you will win” implicitly encourages the consumer to bet and flatters him by placing him in a situation of potential winner.
The mineral water brand founded in 1992 by Pierre Castel and Pierre Papillaud decided to use humor in addition to provoking consumer purchases with its slogan "Cristaline, it flows naturally!" ".
The coffee brand with its muses such as George Clooney, Jean Dujardin or Penélope Cruz also has a strong message with its famous “Nespresso, What else? ". It implies that there is no other brand of coffee on the market.
Do you have others that come to you spontaneously? You tell us!
The Dynamic Entrepreneurial team04/06/2021 3 minutes to readFacebook Twitter Linkedin Share by email PrintShow moreShare Facebook Twitter Linkedin Share by email Print