Cyril-Alexandre Blanc: the case is in the bag

Cyril-Alexandre Blanc: the case is in the bag

La COP26, grand-messe de l'environnement, bat son plein à Glasgow , mais certains entrepreneurs n'ont pas attendu l'injonction des Etats pour s'attaquer aux émissions de CO2.Like Cyril-Alexandre Blanc.The boss of the AGRES Ateliers, SME Rennes specializing in printers services, from the embellishment of the paper to the forms of cutting, relocates in France the production of high -end shopping bags.

And for good reason !“Between the principal who provides the raw material, manufacturers most often based in Asia and the back and forth sometimes imposed by quality control, these packaging travels tens of thousands of kilometers before arriving at destination: aHeresy!»Launches the 49 -year -old manager, who starts manufacturing this Thursday.

Thus, Cyril-Alexandre Blanc, at the head of around forty employees saw in luxury paper bags a growth relay, and a means of enhancing the know-how of his "guys" (includinga woman).And to evoke the art of gilding, embossing or even binding, which sparkle the eyes of this "lover of design, capable of marveling in front of a packaging".

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Dog kibbles with paper

Tanned complexion, athletic build because of his passion for water sports, this original Parisian, passed through the Higher School of Advertising and the ESG, has a robust culture marketing.He was first managerial executive at Friskies (Nestlé group) and Renova, enough to make him say that his career led him "dog kibbles" toilet paper ".The man, who admits "a bulimia of learning", put on the entrepreneurial clothes following the bankruptcy of the American publisher of video games Thq incl., of which he was, in France, the Director General.

Eager to "go from the profession of principal to that of a manufacturer", this descendant of the founder of the Charles Blanc Establishments (Manufacture of Bath Appliances of which a Boulevard Richard-Lenoir brand remains in Paris) bought, in 2016, theAgis company, born in Ille-et-Vilaine, thirty-five years ago.

Laser university champion

This is the opportunity, for this eldest of two children, son of a mother working at the Pasteur Institute and a Father Manager of a subsidiary of Electrolux, to get closer to his family ties, in NormandyAnd in Loire-Atlantique, where this "veil", university champion of laser, crossed its first optimist.

"He is an excellence entrepreneur: even when he was in international structures, he managed the box as if he were his," Gauge Marina Narishkin, the general manager of the animation studio Millimages, encountered during the time ofTHQ INC.And this friend to praise her "humanity and her positive and constructive energy".

Five million bags in 2023

Cyril-Alexandre Blanc who received, last week, the machine dedicated to producing his bags (fruit of co-development with an industrialist), will deliver in ten days Barnes and Krys, the first customers of the bag workshops.

"Beyond the 100 % Made in France and the environmental approach, via the use of paper from sustainably managed forests, we fulfill a societal mission by subcontracting the cord stage to the adapted Brittany workshops", specifies this fan of series, who baptized his young Braque Ragnar, named after the hero of "Vikings".

Target of 5 million bags in 2023

Aiming to make a million bags by the end of the first half of 2022 and 5 million the following year, this father of two also intends to develop the other activities of the Atel workshops, which range from the retardation of banking calendars,to the binding of beautiful books or forms of cutting for printers.

The main source of decompression of this "sleepstroke, upset"?A copious dose of sports, such as golf, tennis, hunting and kitesurfing. D'ailleurs, ce membre du club de chefs d'entreprise Kite & Connect participera, en février, au Red Bull Ragnarok, un raid en snowkite de 120 kilomètres en Suède.